Meet the Team

Alan Blake

Alan Blake

General Manager

Alan Blake has been in the flooring business for over 30 years and specifically in the hardwood side of the business for the past 25 years.  Alan has been very active with the National Wood Flooring Association as an instructor, earning a number of degrees and presenting CES programs to architect and design firms. He has also served on committees and chaired the Management Education Committee for 3 years.



Office Manager

Zilvia was part of the Rustic Hardwood opening team in 2015.  As a senior client partner, Zilvia assists customers with their orders and strives to provide the best customer experience possible.  Prior to coming to Rustic Hardwood, Zilvia worked for a collision repair center and a car rental company.  Zilvia enjoys sports, crafts and going to the gym in her spare time.


Jeff Arnim

Regional Business Manager

Jeff Arnim is an 18 year veteran in the floor covering industry, with his past focus being on resilient products. He has been very active in promoting green building with LEED accreditation, and is a founder of the Houston USGBC. Jeff believes in focusing on his customer’s needs, providing partner-level sales guidance, and quick responses.  He prides himself on creating excellent business relationships with his clients.


Alma Montiel

Senior Client Partner

Alma has served in the wood industry for over 10 years as a customer service representative and is proud to work at Rustic Hardwood as a senior client partner.  Having worked with project coordinators and architects in the past has helped Alma understand many aspects of the construction industry.  Alma enjoys building relationships with clients and providing the best customer service experience possible.  In her spare time, Alma enjoys taking dance classes.



Warehouse Manager

Junior serves as warehouse manager and sales for Rustic Hardwood.  Starting out as a forklift operator, Junior worked for TexWood beginning in 2007.  Taking pride in every aspect of daily operations and providing excellent customer service are what drive Junior to exceed customer expectations.  In his spare time, Junior enjoys working out, working on cars and spending time with his family.

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